At least, 65% of sales and marketing specialists consider this type of content to have significantly and positively changed their perception of a company. Thought Leadership is becoming increasingly common for organizations, and…
Top 3 Reasons to Implement Social Listening
Social Listening is a powerful source of information to fuel up effective communication strategies. When done right,…
SEO PR: Why Does it Matter for Public Relations?
When it comes to public relations, it is no longer enough to publish in traditional media; now companies seek to have…
What is a buyer persona? Here is the ultimate answer
If you work in marketing, communications, or public relations, you’ve surely heard of the buyer persona, which is both a concept…
Boost your communication strategies with Influencer Marketing
For a PR and communications agency one of the most challenging task is to boost a brand’s presence and reputation before…
Logitech campaign awarded for effectiveness at the SIAwards
There’s no better way to start this year than with a piece of high-caliber news: our Logitech campaign #IWriteMyOwnStory was awarded…
Contingency Plan in the Face of a Communication Crisis
By: Noelia Lawson, country manager MileniumGroup Mexico Building a good reputation for your company…
ARCOR’s 70-Year Campaign Awarded at DIRCOMS
MileniumGroup Argentina joins the celebration for the awarding of the…